Phoenix's Universe

Ep 30 - Does Hashtags Really Work?

Phoenix Michele

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Hashtags are one part of the equation of being found by your potential client or growing your following. 

In this episode, I talk about the purpose of hashtags, the Dos and don'ts of using hashtags so you can use them to your advantage and not against you. Listen up, and let’s use those hashtags!

Key takeaways from this episode:

Purpose of Hashtags

  • Visibility for people to find you or your content
  • It helps Instagram see what you are creating.


What to use to research for your hashtags


Don’ts

  • Use tags that don’t match your content.
  • Use the same list over and over
  • Use the max tags (30)
  • Look like a bot.


Do’s

  • Take time to research your list.
  • Check your insights.
  • Mix up your tag size.


Additional notes:

  • If you use hashtags with a too high number, you may not be seen in there. If it’s too low, then it might be because no one is looking for it. The only exception to this is your brand name.
  • Research and check your insights. This will give you an idea of what works and what doesn’t.






Hello! I’m Phoenix.

As a hybrid shooter (photo & video), I quickly learned how brand content is so critical! I continued to create visual content for my brand, and my love for content creation grew. Working with creative entrepreneurs, I identified their consistent struggle with connecting their brand to engaging content.


Let's connect! I love to laugh, brunch, and drink margaritas. Join me on this entrepreneurial journey to be better.

https://phoenixmichele.com

https://www.instagram.com/phoenixmichelephotography/


If you want to see the visuals for this episode, you can watch the Instagram live here:

https://www.instagram.com/tv/CDkUqL0plUO/